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In this Issue The Psychology of Business >> Koliso Research Project >> Never Miss
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  The Psychology of Business—More than a
Catchy Tagline

When most people think of psychologists, two prominent images come to mind: the white-coated research psychologist in a laboratory studying rats in a maze or attaching electrodes to someone’s head and the analytical psychologist providing clinical insights to a patient on a couch or interpreting subconscious behavior.

Applied psychologists are different. We’re basically scientists trained to apply psychological methods and frameworks to real world issues and problems.

The founder of applied psychology is not Sigmund Freud but Hugo Münsterberg, a German who immigrated to the United States and taught at Harvard in the beginning of the twentieth century. Münsterberg applied psychology to fields as diverse as legal testimony and confessions, engineering, teaching and business.

The International Association of Applied Psychologists (IAAP), of which David is a member, is the oldest international professional psychological society.
News and Events
  Koliso to Launch Research Project

This fall Koliso will be launching a survey that asks leaders within area organizations about:
  • Leadership Development
  • Employee Engagement
  • Change Management
  • Corporate Culture
  • Transition Effectiveness
The goal of this pulse-taking research is to examine how external factors such as the economy cycles, changing workforce demographics and competitive pressures impact views of these areas. Koliso's hypothesis is that excellence in these areas mean excellence across the organization in classically measured items such as revenue-per-employee, profitability and organizational market share. Look for more about this work in the coming weeks.

Request an invitation to participate in this study.
  News and Events  
  Book   Applied Psychology in Human Resource Management

Wayne F. Cascio and Herman Aguinis

Many years ago Wayne Cascio visited Australia and David was lucky enough to meet him as part of a seminar he presented for the Australian Human Resources Institute. This book is engaging and detailed. It's ideal as a reference for the application of psychology to the business of managing people. If you aren't familiar with the book, make sure you hire someone who is. Get your copy today.
From the Blog
  Weekly Perspective From Koliso

Each week Koliso brings you articles that represent our perspective. We feature innovative insight and ideas about leadership, employee engagement, organizational culture and effective transition—from our own experience and from that of other experts. Have you signed up to ensure you don’t miss a thing?
From the Blog
  What's Developing

Last month we asked you which corporate development areas are most important to you and your organization in the next 18 months? Here are your responses:

For the most up-to-date Koliso news, make sure to like us on Facebook or follow us on Twitter.

Where do you go to discover best practices for your organization?

I read applicable case studies.

I develop my own best practices through my individual work experience.

I network with a broad group of peers.

I consult a select group of advisors or mentors.






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